Social media has become an important component of every marketing strategy in the past two decades. In a world of connectivity, marketers have found an expansive avenue for promoting products or services through digital marketing. The Pros & Cons of Popular Social Media Platforms As a business owner or marketer, diving into social media […]
Tag Archives: digital marketing
Outsourcing Social Media Tasks to Virtual Assistants
Business owners and solo entrepreneurs alike have been seeing the benefits of outsourcing. Virtual assistants help these businesses work efficiently and effectively. The smartest thing an entrepreneur can do these days is to digitize their business. Countless SMEs and startups attest to the wonders of outsourcing and how it’s helped them cut costs, especially in […]
The Different Social Media Types Explained
If you’re an expert in digital marketing, you’ve probably already used major social media platforms such as Facebook, Instagram, and Twitter to expand your business’ reach. But did you know, that beyond gauging these apps according to their niche, capabilities and features, these social media platforms are categorized by marketers according to their type? Social […]
