The digital world opens the market to everyone with barely any limitations. That is why competition is unbelievably high among businesses in the ecommerce industry. Commerce businesses compete for customers among the hundreds of thousands of companies that belong in their niche. This is even more challenging for small businesses that are trying to establish […]
Category Archives: Digital Marketing
The Importance of Video Marketing in 2022
The digital marketing industry is fast changing. Online businesses are trying their best to keep up with the latest marketing trends that can help them boost their presence and promote their brand. Aside from social media posts, video marketing is slowly becoming one of the most effective marketing tools on the internet. A famous saying […]
5 Great Podcasts for Virtual Assistants and Freelancers
Virtual Assistants and freelancers alike don’t have it easy even though they seem to have it all figured out. Managing your own work schedule, being your own boss, and handling as many clients you want all sound great and cool until you realize the many stresses that go with the job. Not only do you […]
The Benefits of Hiring a Medical Virtual Assistant
Virtual Assistants all around the world have proven time and again how adaptable and indispensable they are to the entrepreneurs, executives, and other clients they work with. Depending on their skills and practice, they can help any executive or business owner who needs a virtual assistant, especially those who want to eliminate monotonous tasks and […]
Social Media Trends of 2022 Marketers Need to Check Out
Social Media has evolved from simple, trivial tweets, status updates, and no-filter food posts, and it just keeps evolving. It has proven itself to be a tool for marketers and creators to promote their products, services, and their brand. However, despite its efficacy in promoting your content and brand out there, the trends change […]
Connecting with Your Customers through Empathy in Marketing
Marketers and content creators are in the business of establishing relationships between the company and their consumers, or their potential audience. This becomes apparent when we talk with a business about their communications plan, social media strategy, website development or a simple advertisement, the first conversation always starts with “tell us more about your audience.” […]
Creating Funny Video Content to Engage Your Audience
Charlie Chaplin once said, “A day without laughter is a day wasted.” It’s been proven that not only is laughter healing, it’s in our nature to laugh or find things to laugh at. Marketers and content creators have been utilizing this, understanding the consumers’ need to look at something funny. But here’s the thing, humor […]
Why Ecommerce is Your Next Frontier in Business
Humans have been trading goods since the beginning of civilization, but commerce really started when currency was introduced, and the global commerce as we know it began in the 16th century. From stalls, outdoor markets and small shops, trade has come a long way with supermarkets, retail shops, and even online stores. Together with their […]
Tips to Create a Great Video Content Strategy
Video has proven itself as a great medium for storytelling. Brands and companies can attest to the success videos have brought to their marketing campaign. For the past decade, video marketing has proven how it’s an effective way to connect with people. Videos have closed the gap between businesses and their target audience. However, as […]
Reasons to Create Video Content for Your Business
It’s a common myth that creating video content is too expensive for a budding marketer or agency. This makes creators reluctant about creating video content in their marketing campaigns. However, traditional marketing methods are slowly fading out of the picture in exchange for dynamic and fun videos. Influencers have been utilizing this and have been […]