Customers play a critical role in any business’s growth and success. Not only do customers conduct purchases, but they can also become an effective source of referral and tool for brand establishment. Considering this, it is important for business owners to take care of their customers. More importantly, it is crucial that they understand […]
Category Archives: Digital Marketing
Importance Of Marketing On Social Media Platforms Explained
The use of social media has become increasingly popular over the years. From a mere 2.73 billion global users in 2017, it has risen to nearly 4.6 billion in 2022 and is expected to reach 5.8 billion by 2027. In addition to this, reports say that the average time people spend on social media platforms […]
How To Start A Podcast: A Beginner’s Guide
Listening to podcasts has become increasingly popular in recent years. According to the latest reports, there are more than 457 million podcast listeners worldwide. This number is even expected to rise consistently over the next few years as more and more people discover the wonders of audio-only content. Although there are nearly half a […]
Intro to Video Marketing For Ecommerce Startups
Video marketing is one of the most popular and successful digital marketing strategies. In 2022, reports showed that nearly 93% of web users globally watch online videos weekly, and the average daily digital video consumption is around 100 minutes. That is a 50% increase compared to video consumption records in 2019. In addition, […]
Creating a Marketing Plan For Ecommerce: A Beginner’s Guide
Marketing is an essential part of any business venture. It is how businesses make their presence known and find customers to purchase their digital products, goods, or services. So when it comes to starting a business in the ecommerce industry, entrepreneurs need to understand how to create a comprehensive and effective marketing plan. To […]
Why Hire A Digital Marketing Virtual Assistant
Digital marketing is a must for any business in any industry. Since the digital world is greatly integrated into our daily lives, entrepreneurs must effectively establish an online presence. However, there are several aspects involved in digital marketing that one person cannot do all by themselves. Hiring a virtual assistant specializing in digital marketing is […]
Effective Marketing Strategies For Ecommerce Businesses
Digital marketing has been a vital element of any online or ecommerce business. This form of marketing refers to the use of various online platforms and digital channels to promote or advertise digital goods, products, or services for sale. It involves many marketing tactics and strategies that allow digital marketers to achieve their goals and […]
Helpful Beginner Tips For Creating Video Content
Video content has been increasingly popular in recent years. Proof of this is the exponential growth of video-sharing social media platforms such as TikTok and YouTube. Aside from that, video content is also on other digital platforms like Facebook, Instagram, Twitter, LinkedIn, and even Twitch. Considering this, more and more people are jumping into video […]
How To Use Spotify For Podcast Marketing Campaigns
Spotify is one of the largest mainstream podcast streaming platforms in the world. While Spotify is primarily known as a music streaming service, more and more people are its wide range of podcast channels. People can easily find their favorite podcasts on Spotify and enjoy its user-friendly UI and seamless UX. Given that Spotify has […]
Must-Have Video Marketing Tactics in 2023
Video marketing has been a staple in the ecommerce industry over the past few years. Ever since the introduction of YouTube and the exponential growth of TikTok, most social media platforms nowadays feature video content in one way or another. Because of this, many believe that videos will continue to be a primary form of […]