Video content accounts for the majority of web content. With more than 244 million viewers worldwide, there is no wonder why more and more digital marketers are looking into the different video marketing strategies to adopt in their campaigns. According to recent reports, 86% of digital marketers use video content and consider video as a […]
Category Archives: video marketing
Proven Ways To Improve Your Video Marketing Strategies
Video marketing is an extremely popular strategy nowadays. According to recent reports, around 85% of digital marketers use video content as a marketing tool. In addition to this, 92% of marketers share that video offers positive ROIs. However, many still struggle to find the right formula to make their brand videos consistently perform and […]
Video Marketing On Social Media Platforms Explained
Video marketing is a powerful tool on its own. However, combining it with social media’s reach and potential can elevate your marketing campaign to the next level. Here is an overview and guide on conducting video marketing campaigns through various social media platforms to give you a better idea. Video Content and Social Media […]
Reasons Why You Should Get Into Video Marketing
In recent years, video content marketing has been a key strategy for most digital marketers. Using engaging, stimulating, and entertaining online video content has made it easy for marketers to catch people’s attention, pique their interest, and engage for longer periods. Viewers have also shared their positive experiences with video content and marketing. According to […]
Helpful Beginner Tips For Creating Video Content
Video content has been increasingly popular in recent years. Proof of this is the exponential growth of video-sharing social media platforms such as TikTok and YouTube. Aside from that, video content is also on other digital platforms like Facebook, Instagram, Twitter, LinkedIn, and even Twitch. Considering this, more and more people are jumping into video […]
Must-Have Video Marketing Tactics in 2023
Video marketing has been a staple in the ecommerce industry over the past few years. Ever since the introduction of YouTube and the exponential growth of TikTok, most social media platforms nowadays feature video content in one way or another. Because of this, many believe that videos will continue to be a primary form of […]
SEO In YouTube Video Marketing
Video marketing has been a pivotal marketing tool in recent years and social media platforms such as YouTube are a crucial part of this growth. Data shows that the global average monthly watch time on the platform is around 15 hours per month, much of this is consumed on mobile devices that are easily accessible […]
Steps In Building A Video Marketing Strategy
Did you notice the influx of video content on different platforms and digital channels? Posting an online video for marketing purposes is almost a must for every marketing campaign. According to recent reports, 86% of digital marketers use video as part of their marketing efforts. In addition to this, 84% of marketers say that videos […]
Proven Ways Creating Video Content Can Help Your Online Business
Marketing is an essential part of building a successful business. It is the primary tool used to promote and advertise your product or service in an attempt to rise above the competition. An effective marketing campaign can bring in customers’ attention, interest, and even loyalty which will ensure continuous revenue and sales. Taking this into […]
Success Metrics For Video Marketing Campaigns
Video content has been an important element in digital marketing in recent years. Since the rise of YouTube and the sudden popularity explosion of TikTok, online businesses have jumped into video content creation as part of their digital marketing efforts. But even though your digital marketing team is posting videos left and right, live streaming […]