How To Get Better At Creating Video Content

Videos have dominated the digital world. Video-sharing platforms like YouTube and live streaming sites such as Netflix experience a continuous rise in demand. Along with this comes the heightening competition in the video content industry. Viewers are no longer satisfied with boring and one-dimensional videos. Instead, they are demanding higher quality and more engaging content. […]

Key Video Marketing Statistics Digital Marketers Need To Know

Video content has been an essential element in today’s digital marketing industry. Instead of long-form blog posts or simple infographics, videos have dominated as the primary form of media to reach a targeted audience and effectively deliver a message. Over the past few years, video marketing has experienced an exponential growth. More and more digital […]

Guide To Video Marketing Key Performance Indicators

Video content accounts for the majority of web content. With more than 244 million viewers worldwide, there is no wonder why more and more digital marketers are looking into the different video marketing strategies to adopt in their campaigns. According to recent reports, 86% of digital marketers use video content and consider video as a […]

Proven Ways To Improve Your Video Marketing Strategies

Video marketing is an extremely popular strategy nowadays. According to recent reports, around 85% of digital marketers use video content as a marketing tool. In addition to this, 92% of marketers share that video offers positive ROIs.    However, many still struggle to find the right formula to make their brand videos consistently perform and […]

Reasons Why You Should Get Into Video Marketing

In recent years, video content marketing has been a key strategy for most digital marketers. Using engaging, stimulating, and entertaining online video content has made it easy for marketers to catch people’s attention, pique their interest, and engage for longer periods. Viewers have also shared their positive experiences with video content and marketing. According to […]

SEO In YouTube Video Marketing

Video marketing has been a pivotal marketing tool in recent years and social media platforms such as YouTube are a crucial part of this growth. Data shows that the global average monthly watch time on the platform is around 15 hours per month, much of this is consumed on mobile devices that are easily accessible […]