If you’re an expert in digital marketing, you’ve probably already used major social media platforms such as Facebook, Instagram, and Twitter to expand your business’ reach. But did you know, that beyond gauging these apps according to their niche, capabilities and features, these social media platforms are categorized by marketers according to their type? Social […]
Category Archives: Digital Marketing
5 Reasons Why You Need to Compare Social Media Platforms
Many marketers and managers dive into social media marketing without researching the right social media platform, let alone choosing what suits their marketing needs. A study reveals that many marketers also find it challenging to get followers, measure ROI, and manage time. The first step to social media marketing success lies in truly understanding the […]
Hiring A Podcast Virtual Assistant for Your Show
Podcasting takes more than just recording and publishing information you’re excited to share with the rest of the world. It also involves scripting, editing, and marketing to make sure that your thoughts reach the right audience. And if as a podcaster, you’re doing all this on your own, it could get overwhelming and would burn […]
Tips for Successful Email Marketing
Email marketing: no, it’s not dead. In fact, it can be one of the best, more effective ways for you to reach your audience. Consider for a minute that on average, every dollar spent on email marketing brings a $38 return. That means that if done effectively, a one-time spend of $1,000 on an […]
Email Marketing: 12 Mistakes You’re Making
While there are many, many ways that you can go about reaching your target audience, one of the most effective methods is still via the good ol’ fashioned email. The truth, though, is that your audience is unlikely to be sitting around, waiting anxiously for your emails to arrive in their inbox. In fact, unless […]
What Is Content Distribution?
So you’ve invested in content creation. You have a ton of great blog posts and have been trying to post regularly. Or, you know, at least as often as you can! But there’s just one problem: nobody seems to be finding your content. If this resonates with you, know that you’re not alone. Most of […]
7 Things You Can Do With Online Reviews
Reviews are exciting. There’s no denying that. You know the feeling of excitement when you get a notification that someone’s left you a review. But of course, they’re not just great to read; reviews are also tremendously valuable too. According to one recent study, 90% of American consumers read online reviews before making a purchase. […]
8 Steps for Social Media Success in 2019
If you are planning on doing social media marketing in any capacity, one thing is certain: you need a strategy. At least that’s the case if you’re hoping to find success! The truth is that in the absence of a strategy, you’re merely posting on social media platforms for the sake of posting. And with […]
Social Media Ad Platforms: A Comparison
Social media. It’s changed our world, and it’s certainly revolutionized how we do business. For business owners and brands today, social media is a tremendous resource that we have at our fingertips, allowing us to reach out to our audience seamlessly –all with a few clicks. But while there’s no denying its impact, for many […]
9 Tips for Growing Your Business Faster
For every business owner, the goal isn’t to just survive, but to thrive! And this means mastering the art of scaling your business. But where do you start? How can you kick start your business or enterprise and get your company on the fast track to growth acceleration? Make sure your efforts aren’t going to […]