Instagram has become a widely popular social media platform. While the site started as a photo-sharing platform in 2010, it has evolved into a humongous platform with a wide variety of features. Acquired by Meta in 2012, Instagram’s popularity continued to grow and now has more than 2 billion monthly active users. But what exactly […]
Tag Archives: social media marketing strategies
Social Media Trends of 2022 Marketers Need to Check Out
Social Media has evolved from simple, trivial tweets, status updates, and no-filter food posts, and it just keeps evolving. It has proven itself to be a tool for marketers and creators to promote their products, services, and their brand. However, despite its efficacy in promoting your content and brand out there, the trends change […]
Creating Funny Video Content to Engage Your Audience
Charlie Chaplin once said, “A day without laughter is a day wasted.” It’s been proven that not only is laughter healing, it’s in our nature to laugh or find things to laugh at. Marketers and content creators have been utilizing this, understanding the consumers’ need to look at something funny. But here’s the thing, humor […]
Reasons to Create Video Content for Your Business
It’s a common myth that creating video content is too expensive for a budding marketer or agency. This makes creators reluctant about creating video content in their marketing campaigns. However, traditional marketing methods are slowly fading out of the picture in exchange for dynamic and fun videos. Influencers have been utilizing this and have been […]
The Most Underrated Social Media Platforms at a Glance
According to recent data, there are about 4.3 billion social media users at the beginning of 2021 which is more than 55% of the total global population. These numbers suggest that 9 in 10 internet users now use social media each month. This makes social media platforms an excellent market base for businesses to invest […]
A Comparison of the Most Popular Social Media Platforms
Social media has become an important component of every marketing strategy in the past two decades. In a world of connectivity, marketers have found an expansive avenue for promoting products or services through digital marketing. The Pros & Cons of Popular Social Media Platforms As a business owner or marketer, diving into social media […]
Outsourcing Social Media Tasks to Virtual Assistants
Business owners and solo entrepreneurs alike have been seeing the benefits of outsourcing. Virtual assistants help these businesses work efficiently and effectively. The smartest thing an entrepreneur can do these days is to digitize their business. Countless SMEs and startups attest to the wonders of outsourcing and how it’s helped them cut costs, especially in […]
The Different Social Media Types Explained
If you’re an expert in digital marketing, you’ve probably already used major social media platforms such as Facebook, Instagram, and Twitter to expand your business’ reach. But did you know, that beyond gauging these apps according to their niche, capabilities and features, these social media platforms are categorized by marketers according to their type? Social […]
5 Reasons Why You Need to Compare Social Media Platforms
Many marketers and managers dive into social media marketing without researching the right social media platform, let alone choosing what suits their marketing needs. A study reveals that many marketers also find it challenging to get followers, measure ROI, and manage time. The first step to social media marketing success lies in truly understanding the […]
Hire a Social Media Virtual Assistant to Make 2021 Your Year
Happy New Year! 2020 had been rough for small businesses and entrepreneurs, but the year definitely taught us how to stand our ground and to work smart in the face of hardships. This year, perhaps the smartest thing you can do for your business is to digitize it. Countless SME’s and startups attest […]
