Running a business can feel like a daunting task. There are so much business owners need to do – manage their inventory, keep track of invoices and bills, deal with customers, and even come up with ways to advertise and promote their products or service. Considering the amount of work involved, it’s easy for entrepreneurs […]
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The Basics Of Delegating Tasks To Employees
Increasing productivity at work is a primary concern for team leaders and managers alike. Luckily, one way to deal with this is to start delegating tasks to employees. However, there is a huge difference between simply assigning tasks to employees and effectively delegating work to particular employees. To give you a better idea of what […]
The Pros And Cons Of Adding Video To Your Podcast Strategy
Podcasting has become a popular marketing strategy for digital marketers nowadays. More and more brands are using podcasts as a tool to promote and advertise their businesses, products, or services. According to the most recent reports, there are roughly 2.9 million podcast channels worldwide. This is even expected to balloon significantly in the next couple […]
Top Video Marketing Tools For Digital Marketers
Video content is extremely popular nowadays. Creators use videos as a form of media and entertainment, while brands leverage them for marketing. There is even a continuously growing demand for video content from web users. Considering this, more and more people are looking into video content creation. However, video content creation is not as simple […]
Social Media Marketing Explained: Instagram Marketing
Instagram has become a widely popular social media platform. While the site started as a photo-sharing platform in 2010, it has evolved into a humongous platform with a wide variety of features. Acquired by Meta in 2012, Instagram’s popularity continued to grow and now has more than 2 billion monthly active users. But what exactly […]
Short-Form vs. Long-Form Content In Video Marketing
Video marketing is one of the primary content strategies online businesses and brands use nowadays. Videos are proven to be effective in increasing engagement and drawing audiences. Considering this, more and more digital marketers are looking into creating video content. According to recent reports, roughly 91% of marketers use videos as a marketing tool, and […]
How Medical Virtual Assistants Are Lifting The Healthcare Industry
The 2019 Covid-19 pandemic showed how important the healthcare industry truly is. However, the global pandemic also shed light on aspects that the medical industry was lacking. Even after the height of the pandemic, the increasing demand for medical and healthcare services gave birth to digital or telemedicine. Telemedicine is a recently introduced practice that […]
Comprehensive Guide To Ecommerce Funnel
Digital marketing is a tedious process. Businesses need to find customers and consistently convince them to consider and buy their digital products, goods, or services. But did you know that there is an overarching strategy used to guide customers through their buying journey? The ecommerce marketing funnel is used to turn the general public into […]
Building A Podcast Content Strategy
Have you ever thought about starting a podcast channel? Podcasting has been an increasingly popular type of media in recent years. More and more people in the digital industry are venturing into podcasting – whether it’s for marketing or simply a hobby. Regardless, it is a common goal among podcasters to gain a lot of […]
How To Get Better At Creating Video Content
Videos have dominated the digital world. Video-sharing platforms like YouTube and live streaming sites such as Netflix experience a continuous rise in demand. Along with this comes the heightening competition in the video content industry. Viewers are no longer satisfied with boring and one-dimensional videos. Instead, they are demanding higher quality and more engaging content. […]
